Monthly Archives: June 2020

Empathy…the first step

“You can change your perspective without even moving your feet” (Seeling, 2013, para. 5).  This statement made me stop and think.  In order to create something new, perspectives must change, at least a little bit, otherwise results will not differ.  After completing the readings this week, I (re)realized how important it is to have the right tools available in order to change perspectives, foster ideas, and create the new (whatever it is!).

I kept my PoP in mind as I read the articles so I could start to consider the best way to approach the issue.  How can we create an online orientation that will fulfill the needs taken care of in the face-to-face delivery with the additional needs of online learning?  In an attempt to start the process, I created an Empathy Map and Mini-Manifesto.  I have always felt that the designer needs to keep the end-user in mind while in the design process.  I was not able to articulate that thought so clearly until being a student in the MALAT program, but it has always been part of my values.  Now that I have the opportunity to create a digital resource, I can take that belief and apply it.  Empathy is the first step in doing just that.

The timing of this PoP is tricky since students are all off campus and therefore, I am unable to contact them for information, but I am sure that I will find an empathy method that will allow me to gather the information I need.  I am fortunate that I was on the team who planned the face-to-face version as well as the team in charge of the online delivery.

As Kouprie and Visser (2009) stated “empathy is a necessary quality for developing products that meet customer needs” (p. 437).  It is important to realize that, ultimately, we are always working to meeting the needs of customers, they may be students or clients, thus we need to keep their needs at the top of our minds.

 

References

Kouprie, M., & Sleeswijk Visser, F. (2009) A framework for empathy in design: stepping into and out of the user’s . Journal of Engineering Design, 20(5), 437-448. DOI: 10.1080/09544820902875033

Seelig, T. (2013). How reframing a problem unlocks innovation. Fast Company. Retrieved from https://www.fastcompany.com/1672354/how-reframing-a-problem-unlocks-innovation